Indústria de Calçados ALA, founded on January 30, 1985, began its operations in São João Batista with the goal of offering footwear that combines style, comfort, and design, always striving for excellence. Over the years, the company experienced continuous growth and, in 2017, expanded its operations with the opening of its first branch in Canelinha, Santa Catarina, increasing its production capacity to meet growing demand. In 2026, ALA celebrates 41 years of history, consolidating its position as a reference in the footwear industry and expanding its global presence. Today, the company exports to more than 40 countries and continues to stand out in both the national and international markets.